She is often seen as “punk’s creator”. Although the majority of the punk scene was hidden in the depressed economic and political conditions of the mid 1970s.
Punk seemed to be a young person’s reaction against the older generation. They considered it outdated and oppressive when aside the newly recognized and influentional youth culture. Vivienne, being a creative fashion designer, then brought this fashion to the public.
Vivienne Westwood was a seamstress in the “SEX” shop which she was partners with McLaren in. They combined their ideas on punk fashion and made it happen.
The punk fashion publicised even more that they had imagined. McLaren then launched the “sex pistols” who wore and bought all their clothes from the “SEX” shop which Vivienne and McLaren were partners in.
The shop was later renamed “Seditionaries”. They sold the same clothing but mainly focused on the music side of things.
Seditionaries played a huge part in the 1970’s punk movement.
“SEX” had lots of famous visitors such as, The sex pistols, Adam Ant and Bromley Contigent. This shop became very successful and famous throughout the punk scene. They also produced famous clothing such as the “God Save The Queen” shirts, the cowboys, the “Destroy” shirts, the “Venus shirts” and many others.